DAY 4
Thursday, 1st December
9:00 VISIT TO BENIDORM TOWN HALL
We went to Benidorm Town Hall and Alicante Town Hall. We walked close to the beach to reach the Town Hall. We enjoyed the beautiful view of the sea and the famous Benidorm Island.
Benidorm Levante Beach
When we arrived at the Town Hall the Vice Mayor showed us the principal room where all decisions for the Municipality are taken and she explained how this process is organized.
Benidorm Town Hall
The visit to the Town Hall had the objective to let us understand how different countries deal with society and politics.
11:00 TRIP TO ALICANTE TOWN HALL. SPEECH ABOUT IMMIGRATION FROM THE DEPARTMENT OF IMMIGRATION AND SOCIAL INCLUSION
When we finished visiting Benidorm Town Hall, we took a bus and went to Alicante where we visited the beautiful old Town Hall and we heard a speech about immigration and immigrants in this area. We found out how difficult it is to be an immigrant in the world. We also learnt something new about the Spanish Immigration Project and how they cope with the large number of immigrants who arrive there from Morroco and Algeria.
Alicante
15:00 WORKSHOP: CAUSE RELATED MARKETING, BY ESIC BUSINESS MARKETING SCHOOL
It was a such a surprise because it was about a very touching and involving activity.
The two experts spoke about what they had done for a 2 year old girl who had had an accident. Using the Net, they could raise money to give her a chance to survive and receive a very expensive medical treatment. They started from the bottom, with a very small idea and illusion, and finally it became a very big and special campaign. We learned how, by just putting a little effort, we can create such beautiful things. WE CAN ALL BE HEROES.
Francisco Torreblanca and Paco Lorente, from the Esic Business Marketing School.
17:00 END OF SCHOOL DAY