Augmented Reality/ AR
Augmented reality is one of the most innovative and impressive tools used in the business of advertising and promoting events. It resembles virtual reality in that it intertwines physical reality with a computer-generated image to create a single, memorable effect. This gives customers a unique interactive opportunity to get to know a product better.
What are the benefits of using augmented reality?
With the help of Augmented Reality, an interactive presentation can be made by visualizing a 3D model in your hand, standing next to you or at a selected place. You can even see how your new stand, interior element or an object would look like at a certain location.