At the beginning...
Like every decent human being, we begun by introducing ourselves.
After introductions we got to work and divided our team into groups of two, which are:
- Nadine & Jana: Social media post
- Paul & Daniel: Poster
- Rosa & Siiri: Documenting
At first, we wanted to make the campaign just for men's eyewear, but quickly changed it to include everyone. While including everyone, our goal was still to get more men buying the product.
Pictures
We played with images...
We discussed and collaborated together online...
We chatted. A lot...
...until we were happy with our final products...
Social media post
Poster
Our final pitch presentation
You can download and view our final presentation (PDF):
Group 5 Final Presentation.pdf